JW
Clients

Every client, one place.

Client Intake is completed once per client, in their own words, and reused by every campaign for that client.

All clients

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Client Intake

The facts every campaign builds from.

Complete this once per client, in the client's own words. Reused by every campaign for this client.

New client

Paste the tl;dv (or any) call transcript. This proposes every Client Intake answer it can, in the client's own words, with the supporting excerpt shown — every suggestion still needs your review and approval before it counts. Offer-specific answers from the same call can be auto-filled again from inside a campaign's Offer Intelligence step.

0/10 approved
Campaigns

Every campaign, one place.

Offer Intelligence → Campaign Strategy → Ad Copy → Conversion Form → Creative Brief → Visual Review.

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Campaign

Campaign

Status: Draft

✨ Draft the whole campaign
Fills Campaign Strategy, Ad Copy and the Conversion Form from the approved Client Intake + Offer, approves each one, and opens the Creative Brief. Review every page after.

Paste the same (or a different) call transcript. This proposes offer-specific answers only — never JWeis's own services or the client's advertising needs — with the supporting excerpt shown. Already-approved fields are never overwritten.

0/10 approved

Approve Offer Intelligence

Required before Campaign Strategy can be locked.

Form

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Prequalifying Questions — completely manual

Up to three. AI never writes, chooses, modifies, or evaluates these.

Thank You Page

Approve Conversion Form

15-field strategy

Lock Campaign Strategy

Copy

Validation

Finalize and Lock Ad Copy

Assignment

Locked Ad Copy (auto-displayed, not re-entered)

Save the brief

One click writes the brief PDF to Drive. The brief and its Access Brief link then appear on Visual Review, where the designer works. Designer rule: follow the brief exactly. Do not rewrite the copy or add footage, text, icons, effects, or design elements that were not requested.

Locked reference

Creative Brief

Save the brief on the previous step to generate the designer link.

Creative Intelligence Database

The searchable record of everything that's run.

V1: manual entry and search only. AI may use these as structural inspiration — never as facts about a specific client.

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Internal Methodology

JWeis Advertising OS

Reference only — documents how JWeis campaigns are built and approved. Never a client questionnaire.

Every campaign must have exactly:

    JWeisAgency

    Campaign Engine — team access